Data Protection Rules

We are pleased that you are visiting our website. The protection and security of your personal information when using our website is very important to us. We would therefore like to inform you at this point which of your personal data we collect when you visit our website and for what purposes it is used.

This data protection declaration applies to the Internet offering of Fleischhacker GmbH & Co. KG, which can be accessed under the domain www.fleischhacker.biz and the various subdomains ("our website").

Who is responsible and how do I reach you?

Responsible

for the processing of personal data within the meaning of the EU General Data Protection Regulation (GDPR)

Fleischhacker GmbH & Co KG
An der Silberkuhle 18
58239 Schwerte
DE
+49(0)2304 931-0
privacy@fleischhacker.biz

Data Protection Officer

AGAD Service GmbH
Waldring 43-47
44789 Bochum
DE
Dr. Nils Helmke
helmke@agad.de

What is it about?

This privacy policy meets the legal requirements for transparency in the processing of personal data. This is any information relating to an identified or identifiable natural person. This includes, for example, information such as your name, age, address, telephone number, date of birth, e-mail address, IP address or user behavior when visiting a website. Information for which we cannot (or can only with a disproportionate effort) establish a reference to your person, e.g. by anonymization, is not personal data. Processing personal data (e.g. collection, retrieval, use, storage or transmission) always requires a legal basis and a defined purpose.

Stored personal data are deleted as soon as the purpose of the processing has been achieved and there are no legitimate grounds for further data storage. We will inform you in the individual processing operations about the specific storage periods or criteria for storage. Irrespective of this, we store your personal in individual cases for the assertion, exercise or defense of legal claims and if there are statutory retention obligations.

Who gets my data?

We only disclose your personal data that we process on our website to third parties if this is necessary for the fulfillment of the purposes and is covered by the legal basis in the individual case (e.g. consent or safeguarding legitimate interests). In addition, we disclose personal data to third parties in individual cases if this serves the assertion, exercise or defense of legal claims. Possible recipients may then be, for example, law enforcement agencies, lawyers, auditors, courts, etc.

Insofar as we use service providers for the operation of our website, who process personal data on our behalf within the scope of commissioned processing pursuant to Art. 28 DSGVO, they may be recipients of your personal data. For more information on the use of processors and web services, please refer to the overview of the individual processing operations.

Do you use cookies?

Cookies are small text files that are sent by us to the browser of your end device during your visit to our website and stored there. As an alternative to the use of cookies, information can also be stored in the local storage of your browser. Some functions of our website cannot be offered without the use of cookies or local storage (technically necessary cookies). Other cookies, on the other hand, enable us to perform various analyses, so that we are able, for example, to recognize the browser you are using when you visit our website again and to transmit various information to us (non-essential cookies). With the help of cookies, we can, among other things, make our website more user-friendly and effective for you, for example by tracking your use of our website and determining your preferred settings (e.g. country and language settings). If third parties process information via cookies, they collect the information directly from your browser. Cookies do not cause any damage to your end device. They cannot execute programs or contain viruses.

We provide information about the respective services for which we use cookies in the individual processing operations. You can find detailed information about the cookies used in the cookie settings.

What rights do I have?

Under the conditions of the statutory provisions of the General Data Protection Regulation (GDPR), you have the following rights as a data subject:

• Information according to Art. 15 DSGVO about the data stored about you in the form of meaningful information about the details of the processing and a copy of your data;
• Correction according to Art. 16 DSGVO of incorrect or incomplete data stored by us;
• Deletion according to Art. 17 DSGVO of the data stored by us, insofar as the processing is not necessary for the exercise of the right to freedom of expression and information, for the fulfillment of a legal obligation, for reasons of public interest or for the assertion, exercise or defense of legal claims;
• Restriction of processing according to Art. 18 DSGVO, insofar as the accuracy of the data is disputed, the processing is unlawful, we no longer need the data and you object to their deletion because you need them for the assertion, exercise or defense of legal claims or you have objected to the processing pursuant to Art. 21 DSGVO.
• Data transfer pursuant to Art. 20 DSGVO, insofar as you have provided us with personal data within the scope of consent pursuant to Art. 6 (1) a DSGVO or based on a contract pursuant to Art. 6 (1) b DSGVO and these have been processed by us with the aid of automated processes. You will receive your data in a structured, common and machine-readable format or we will transfer the data directly to another responsible party, insofar as this is technically feasible.
• Objection according to Art. 21 DSGVO against the processing of your personal data, insofar as this is based on Art. 6 para. 1 lit. e, f DSGVO and there are reasons for this that arise from your particular situation or the objection is directed against direct advertising. The right to object does not exist if overriding compelling legitimate grounds for the processing are demonstrated or the processing is carried out for the assertion, exercise or defense of legal claims. Where the right to object does not exist for individual processing operations, this is indicated there.
• Revocation according to Art. 7 para. 3 DSGVO of your given consent with effect for the future.
• Complaint according to Art. 77 DSGVO to a supervisory authority if you believe that the processing of your personal data violates the DSGVO. As a rule, you can contact the supervisory authority of your usual place of residence, your place of work or our company headquarters.

How is my data processed in detail?

In the following, we inform you about the individual processing operations, the scope and purpose of the data processing, the legal basis, the obligation to provide your data and the respective storage period. An automated decision in individual cases, including profiling, does not take place.

Provision of the website

Nature and scope of processing

When you call up and use our website, we collect the personal data that your browser automatically transmits to our server. The following information is stored temporarily in a so-called log file:

• IP address of the requesting computer
• Date and time of access
• Name and URL of the retrieved file
• Website from which the access is made (referrer URL)
• Browser used and, if applicable, the operating system of your computer, as well as the name of your access provider

Our website is not hosted by ourselves, but by a service provider who processes the aforementioned data on our behalf in accordance with Art. 28 DSGVO.

Purpose and legal basis

The processing is carried out to protect our overriding legitimate interest to display our website and ensure security and stability on the basis of Art. 6 para. lit. f DSGVO. The collection of data and storage in log files is mandatory for the operation of the website. There is no right to object to the processing due to the exception under Art. 21 (1) DSGVO. Insofar as the further storage of log files is required by law, the processing is based on Art. 6 para. 1 lit. c DSGVO. There is no legal or contractual obligation to provide the data, however, calling up our website is technically not possible without providing the data.

Storage duration

The aforementioned data is stored for the duration of the website display and for technical reasons beyond that for a maximum of 7 days.

Contact form

Nature and scope of processing

On our website, we offer you to contact us via a provided form. The information collected via mandatory fields is required to process the request. Furthermore, you can voluntarily provide additional information that is necessary from your point of view for processing the contact request.

When using the contact form, your personal data will not be passed on to third parties.

Purpose and legal basis

The processing of your data by using our contact form is carried out for the purpose of communication and processing of your request based on your consent pursuant to Art. 6 para. 1 lit. a DSGVO. Insofar as your inquiry relates to an existing contractual relationship with us, the processing is carried out for the purpose of fulfilling the contract based on Art. 6 para. 1 lit. b DSGVO. There is no legal or contractual obligation to provide your data, but the processing of your request is not possible without providing the information of the mandatory fields. Insofar as you do not wish to provide this data, please contact us by other means.

Storage duration

If you use the contact form based on your consent, we store the collected data of each request for a period of three years, starting with the completion of your request or until you revoke your consent.

If you use the contact form in the context of a contractual relationship, we store the collected data of each request for a period of three years from the end of the contractual relationship.

Newsletter

Nature and scope of processing

If you register on our website to receive our newsletter, we collect your e-mail address and your name, if voluntarily submitted, and store this information together with the date of registration and your IP address. Subsequently, you will receive an e-mail in which you must confirm your registration for the newsletter (double opt-in). If you do not confirm the registration within 24 hours, it will automatically expire and the data will not be processed for the newsletter mailing.

To send the newsletter, we use a service of Cleverreach GmbH & Co KG, which processes your personal data on our behalf in accordance with Art. 28 DSGVO. Your data will not be passed on to third parties.

Purpose and legal basis

We process your data for the purpose of sending the newsletter based on your consent pursuant to Art. 6 para. 1 lit. a DSGVO. By unsubscribing from the newsletter, you can declare your revocation at any time with effect for the future pursuant to Art. 7 (3) DSGVO. There is no legal or contractual obligation to provide your data, but sending the newsletter is not possible without the provision of your data.

Storage duration

After registration for the newsletter, we store the data for a maximum of 24 hours until the confirmation of the registration. After successful confirmation, we store your data until you revoke your consent (unsubscribe from the newsletter) .

Customer account registration

Nature and scope of processing

As part of the order processing, we collect your personal data for the registration of a customer account. You can choose whether you want to order as a guest or register a permanent user account. The information that is collected during registration via the mandatory fields is identical in both cases and is required for processing the order in the online store. When registering a permanent user account, we also collect a password that you define yourself. Furthermore, you can voluntarily provide additional information that you consider necessary for the processing of the order.

A transfer of your personal data to third parties (eg shipping service providers / shipping) and processors in accordance with Art. 28 DSGVO is only to the extent necessary for the processing of the order is required

Purpose and legal basis

We process your personal data for the purpose of registering a customer account for the fulfillment of a contract with you pursuant to Art. 6 (1) lit. b DSGVO. There is a contractual obligation to provide your data as far as it relates to the mandatory fields, as this information is necessary to identify you and for the fulfillment of the contract on our part. There is no legal obligation to provide the data. Without the provision of this information, the order in our online store and thus a contract is not possible. For the additional information provided voluntarily, there is no obligation to provide. The order in our online store is also possible without the disclosure of the voluntary information.

The supplementary processing of your password for the registration of the permanent user account is carried out for the purpose of providing a customer account and for the presentation of your previous purchases as well as for the storage of your purchase-related data (e.g. storage of billing address, various delivery addresses) on the basis of your consent pursuant to Art. 6 para. 1 lit. a DSGVO. By deleting your customer account, you can declare your revocation at any time with effect for the future pursuant to Art. 7 para. 3 DSGVO.

Storage duration

With the registration of a permanent customer account, we store your personal and purchase-related data beyond the end of the contract, until the revocation of your consent (deletion of the customer account). In both cases, further storage of your data will only take place if there are legal obligations to retain data (for example, tax and commercial law).

Smartsupp Live Chat

Nature and scope of processing

We have integrated components of the customer communication platform Smartsupp on our website. Smartsupp is a service of Smartsupp.com, s.r.o. and offers us the opportunity to communicate with visitors to our website via chat and provide targeted assistance with questions. Smartsupp Live Chat uses cookies and other browser technologies to evaluate user behavior and recognize users. Furthermore, Smartsupp is used to store and transmit data entered in chats by means of cookies, including your IP address. In this case, your data is passed on to the operator of Smartsupp, Smartsupp.com, s.r.o., Šumavská 31602 00 Brnostřed, Czech Republic.

Purpose and legal basis

The use of Smartsupp is based on your consent pursuant to Art. 6 para. 1 lit. a. DSGVO and § 25 para. 1 TTDSG.

Storage duration

The concrete storage period of the processed data cannot be influenced by us, but is determined by Smartsupp.com, s.r.o.. Further information can be found in the privacy policy of Smartsupp: https://www.smartsupp.com/de/help/privacy-policy/.

Use of Matomo

Nature and scope of processing

This website uses the web analytics service Matomo to analyze and regularly improve the use of our website. The statistics obtained allow us to improve our offer and make it more interesting for you as a user.

Cookies are stored on your computer for this evaluation. The information collected in this way is stored by the responsible party exclusively on its server in [Germany]. You can set the evaluation by deleting existing cookies and preventing the storage of cookies. Preventing the storage of cookies is possible through the setting in your browser.

Purpose and legal basis

The legal basis for the use of Matomo is Art. 6 para. 1 p. 1 lit. a) DS-GVO.

You can revoke the consent you have given by clicking here:

This website uses Matomo with the extension "AnonymizeIP". This means that IP addresses are processed in abbreviated form, which means that they cannot be directly linked to a specific person. The IP address transmitted by your browser via Matomo is not merged with other data collected by us.

The Matomo program is an open source project. Information from the third-party provider on data protection is available at matomo.org/privacy-policy/.

Use of Google Adwords Conversion

Nature and scope of processing

We use the offer of Google Adwords to draw attention to our attractive offers with the help of advertising media (so-called Google Adwords) on external websites. We can determine how successful the individual advertising measures are in relation to the data of the advertising campaigns. In this way, we pursue the interest of displaying advertising that is of interest to you, making our website more interesting for you and achieving a fair calculation of advertising costs.

These advertisements are delivered by Google via so-called "ad servers". For this purpose, we use ad server cookies, which can be used to measure certain parameters for measuring success, such as the display of ads or clicks by users. If you access our website via a Google ad, Google Adwords will store a cookie on your PC. These cookies usually lose their validity after 30 days and are not intended to identify you personally. The unique cookie ID, number of ad impressions per placement (frequency), last impression (relevant for post-view conversions) and opt-out information (marking that the user no longer wishes to be addressed) are usually stored as analysis values for this cookie.

These cookies enable Google to recognize your internet browser. If a user visits certain pages of the website of an Adwords customer and the cookie stored on his computer has not yet expired, Google and the customer can recognize that the user clicked on the ad and was redirected to this page. A different cookie is assigned to each Adwords customer. Cookies can therefore not be tracked via the websites of Adwords customers. We ourselves do not collect and process any personal data in the aforementioned advertising measures. We only receive statistical evaluations from Google. Based on these evaluations, we can see which of the advertising measures used are particularly effective. We do not receive any further data from the use of the advertising media; in particular, we cannot identify users on the basis of this information.

Due to the marketing tools used, your browser automatically establishes a direct connection with Google's server. We have no influence on the scope and further use of the data collected by Google through the use of this tool and therefore inform you according to our state of knowledge: Through the integration of AdWords Conversion, Google receives the information that you have called up the corresponding part of our website or clicked on an ad from us. If you are registered with a Google service, Google can assign the visit to your account. Even if you are not registered with Google or have not logged in, there is the possibility that the provider learns your IP address and stores it.

You can prevent participation in this tracking process or revoke your consent in various ways: a) by setting your browser software accordingly, in particular the suppression of third-party cookies will result in you not receiving ads from third-party providers; b) by disabling cookies for conversion tracking by setting your browser to block cookies from the domain "www.googleadservices.com", www.google.de/settings/ads, deleting this setting when you delete your cookies; c) by disabling the interest-based ads of the providers that are part of the self-regulatory campaign "About Ads" via the link www.aboutads.info/choices, deleting this setting when you delete your cookies; d) by permanently disabling them in your Firefox, Internetexplorer or Google Chrome browsers at the link www.google.com/settings/ads/plugin. We would like to point out that in this case you may not be able to use all functions of this offer to their full extent.

Purpose and legal basis

The legal basis for the processing of your data is your consent, Art. 6 para. 1 sentence 1 lit. a DS-GVO. Further information on data protection at Google can be found here: www.google.com/intl/de/policies/privacy and services.google.com/sitestats/de.html. Alternatively, you can visit the website of the Network Advertising Initiative (NAI) at www.networkadvertising.org. It is not excluded that Google may transfer data to the USA for further processing. Should this be the case, the legal basis for this data transfer is your explicit consent given via the consent banner, Art. 49 I 1 a) DS-GVO.